Reviews

Psychedelic Echoes In ‘Gol Gol Ghume’ By The Justin-Uday Duo

“Gol Gol Ghume” is the sort of music that expands your mind, and helps you look inside your head, and wander off to a better place. In India where psychedelia is a lesser explored genre, this single comes off as this exquisite vision of uncharted territory.

Madhulika Gupta | BeatCurry Team

 

There might be several names for this genre from being called ambient trance, psychill, and psy-trance to even ambient electronic or techno music, yet it is best to call it the sound of conscious weariness.

 

Soaked in absolute psychedelic wonder, this musical composition is the representation of an enticing mix of sound patterns with oscillating rhythms. Right from the beginning, creators Justin Yesudas and Uday Ninjoor, in collaboration with the lyricist Akshay Raje Shinde, the robust beats resonate with the listener filling their auditory palette. Initiating through a steady beat, introducing a trancelike ambiance artfully increasing the intensity, especially with the repetitive vocals. 

 

Although designed to majorly calm, this music has its share of instilling deep thoughts in those who are listening to it. “Gol Gol Ghume” does exactly that, expanding your mind into further space. As the song continues, it feels like looking through a kaleidoscope, features, and textures repeating themselves to create a dynamic auditory landscape with hints of vocal repetitions both in tune and lyrically. 

 

Listen to Gol Gol Ghume by Justin-Uday Duo on YouTube:

Creators of the song, Justin and Uday’s musical endeavors have sparked an enduring connection with their dedicated listeners right from their debut single. Yet, their prominence has soared notably due to their distinctive musical contributions in the realm of advertising. Their captivating jingles have woven sonic magic for esteemed brands including the Incredible India Campaigns, Maruti Brezza Launch, Aditya Birla Group, Adani Power, Hitachi, BSNL, HUL Brands, Hero Motors, RBI, NSE, Pepsico, Dabur, IPL, ICICI Bank, Hyundai, Skoda, and many more, reflecting their versatility and remarkable musical finesse. Their musical journey traces back to their shared childhood fascination with music, a passion that has seamlessly transformed into their collaborative artistic expression. Hailing from the vibrant city of Mumbai, these composers channel their creative energy from the heart of their studio, Acoustriks.

 

The duo’s creative portfolio boasts a spectrum of musical accomplishments. Their compositions resonated in the film “Hijack” in 2008, an endeavor that garnered them a nomination in the distinguished Best Debut Music Directors category. Their artistic aptitude extended to crafting the evocative background score for the Warner Bros Hindi Feature Film, “Saas Bahu Aur Sensex.” Their creative prowess found expression in Sudhir Mishra’s cinematic offering, “Sikander,” released in 2009, where their musical finesse contributed to its emotive tapestry. Diversifying the duo’s creative endeavors, they ventured into the realm of animation with Gaurav Jain’s visionary production, “Ashoka the Hero” the captivating feature “Khaidi” and the web series “Bhram”.

 

Unveiled on the 4th of August, “Gol Gol Ghume” extends an immersive auditory voyage, ensnaring the audience within its intricate web of foot tapping beats and an exceptional concoction of sonic elements. 

 

Listen to Gol Gol Ghume by Justin-Uday Duo on Spotify:

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